While only one to two pages in length, an executive summary is by far the most important component of your business plan. Ultimately your business plans' executive summary is designed to summarize the key elements, capture attention and most importantly, showcase the financial highlights. According to the SBA, "The executive summary is often considered the most important section of a business plan. This section briefly tells your reader where your company is, where you want to take it, and why your business idea will be successful. If you are seeking financing, the executive summary is also...


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