YFS Magazine - Startup, Small Business News and Entrepreneurial Culture

Let Go: An Entrepreneur’s Guide to Departmental Delegation

Erica Nicole — Mon, 06 Feb 2012 13:00:28 +0000

Do you have a firm grasp on the basic functional areas of your small business? More importantly, what’s the main motivation of each department?

We realize how important delegation is for successful businesses. But, if you aren’t really aware (i.e. going through the motions) of daily, weekly or monthly business systems, it’s hard to Read more ...

How to Improve Company Culture: “Fun Work” Isn’t an Oxymoron

YFS Small Business Contributors — Sat, 04 Feb 2012 13:00:39 +0000

Does your office environment leave much to be desired?

For many companies, the workplace was and still is considered a very formal, quiet building full of cubicles, filing cabinets and bad carpet. While there’s nothing wrong with this, your small business or startup might benefit from a more relaxed, playful atmosphere.

Take� Read more ...

Small Business Buzz, Musings and Muchness: The Largest Web Firm IPO Ever

Staff Contributors — Fri, 03 Feb 2012 13:00:10 +0000

The Curator

Facebook files for $5 billion public offering. The social media company filed for a highly anticipated offering in which it plans to raise $5 billion, making it the largest ever initial public offering for a Web firm. Based on that figure, analysts say Facebook’s value could reach between $75 billion and $100 billion. (Read more ...

Success Secrets: Three Simple Ways to Become a Better Entrepreneur

YFS Small Business Contributors — Thu, 02 Feb 2012 13:00:11 +0000

You’re seemingly doing pretty well. You’re dominating in business, enjoying a hobby or two, and still making time to tweet while hanging out with your “real life” friends.

So you may ask, “Why should I add anything else to the Read more ...

12 Clients in 5 Months: A Young PR Agency Rises to the Top

Staff Contributors — Wed, 01 Feb 2012 13:00:24 +0000

A lifelong love affair with fashion led Jordan Landes-Brenman and Kelly Kepner to leverage their dual backgrounds in public relations to launch Haute House PR & Marketing in July of 2009.

After several years of working in public relations, overseeing thirty-five brands, Jordan learned the ropes and contributed to the Read more ...

10 Simple Ways to Improve Your Small Business Today

Rhondalynn — Tue, 31 Jan 2012 13:00:58 +0000

Are you busy?

Possibly too busy to set aside time and address areas that could improve your small business?

Since you’ve been in business, there are likely several areas (that are in dire need improvement) which have been over Read more ...

Business Blogging: 10 Tips to Create and Manage a Successful Company Blog

Staff Contributors — Mon, 30 Jan 2012 13:00:54 +0000

Is your reaction to most company blogs, ““Blah, Blah and Double Blah!?”

Of course, not all corporate blogs are created equal. And there are plenty of examples of company blogs that make it appear as though business bl Read more ...

Where’s My Refund? 5 Ways to Turn Unhappy Customers into Raving Fans

YFS Small Business Contributors — Sat, 28 Jan 2012 13:00:22 +0000

Refunds suck.

Plainly put, they hurt your cash flow and can potentially cause a major bout of self doubt.

No small business wants to believe that the products or services they sell are ever less than stellar. So when you get the dreaded e-mail or phone call asking for a refund, you very well may find yourself questioning everything Read more ...

Small Business Buzz, Musings and Muchness: Are Entrepreneurs the World’s Best Hope?

Staff Contributors — Fri, 27 Jan 2012 13:00:19 +0000

The Curator

A new survey shows that the earth has 388 million entrepreneurs. Is entrepreneurship the best hope for reviving a weakened world economy? We think so. (Portfolio)

Raising cap Read more ...

Social Power: 6 Things You Should and Should Not Expect from Social Media

YFS Small Business Contributors — Thu, 26 Jan 2012 13:00:25 +0000

A Common Business Scenario:

A customer walks into your store (or visits your online store), you greet them nicely (or welcome them to a user-friendly landing page), and have your best selling products on display, but they don’t buy.

Would you approach them and dema Read more ...