December 24, 2012

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6. Good to Great: Why Some Companies Make the Leap… and Others Don’t, by Jim Collins

Using tough benchmarks, Collins and his research team identify a set of elite companies that made the leap to great results and sustained those results for at least fifteen years.

7. How To Win Friends and Influence People, by Dale Carnegie

Since it was released in 1936, How to Win Friends and Influence People has sold more than 15 million copies. Proven advice for success in life: Carnegie believed that most successes come from an ability to communicate effectively rather than from brilliant insights.

8. Like a Virgin: Secrets They Won’t Teach You at Business School, by Richard Branson

It’s business school, the Branson way. Whether you’re interested in starting your own business, improving your leadership skills, or simply looking for inspiration from one of the greatest entrepreneurs of our time, Richard Branson has the answers.

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9. Likeable Social Media: How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (And Other Social Networks), by Dave Kerpen

Learn to harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise. And most important, learn how to truly engage your customers and help them spread the word.

10. Never Eat Alone: And Other Secrets to Success, One Relationship at a Time, by Keith Ferrazzi

Do you want to get ahead in life? The secret, Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins.

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