May 1, 2012
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3. Draft an operational agreement.
Yes. I know. Contracts aren’t sexy.
But, it’s important to set expectations up-front. Verbal contracts aren’t worth the paper their written on.
Draft a simple co-founder job description using examples of online job descriptions for the desired job function.
For example, if you need a marketer then research “Director of Marketing” or “Marketing Coordinator” job descriptions. With these two types of role descriptions you can gauge what’s needed on both the strategic and tactical ends.
Later, funnel your learnings into an operating agreement. This agreement should outline how you will conduct business.
4. Pitch your pre-existing network.
Create an email that includes a brief teaser and share it with people in your network – and ask them to pass it along. Share concise information on your idea, but don’t share too much — instead, stir up a powerful marketing tool: word of mouth.
Even if people in your direct network aren’t suitable or interested, they may know someone who’s been looking for the perfect startup co-founder too.
5. Widen your sphere of influence.
If you’ve never attended a networking event, now is the perfect time to take the plunge. Armed with confidence, a launch site, and business cards you’re ready to build your sphere of influence.
Learn what others are doing, ask questions and then let them know that you’re looking for a co-founder. Successful people are connectors and more than willing to make introductions if you’ve put your best foot forward.
You can also start looking for a co-founder using online founder matching sites such as founder2be.com, cofound.org, builditwith.me and founderdating.com.
Remember, not every startup launches with co-founders. Essentially, it’s important to build a team with diverse skill sets to accomplish business goals. This can happen through outsourcing, hiring employees, contracting, joint ventures and bringing on partners.
Decide what scenario is the best for you and your business. And if partnering with a co-founder is the best path, then take action with the five simple steps mentioned above and you’re on your way.
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Photo Credit: Polo Ralph Lauren
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