April 7, 2012

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“If I only had $10,000 dollars, I could start (or grow) my business.”

Have you heard this ubiquitous statement before? I certainly have.

Maybe you’ve even said it or secretly thought about it. Ten thousand dollars may not have been your magical number; maybe it was one million or one thousand. Either way, a perceived lack (of funds in this case) is keeping your genius idea from reaching its full potential.

This one statement is a common grievance for most would-be entrepreneurs. Even those of us that would like to take our companies to the next level have an ideal hard cash figure in mind.

But the reality is this …

Entrepreneurship doesn’t require access to millions or gold by the ton, and you don’t need to wire the money from your Swiss bank account either. You have to do one simple thing, start where you are.

Golden Ideas: An Entrepreneurs’ True Wealth

The wealth of your business is not stored away in vaults. Instead, it’s in one of the most high-security, private access points known to man – your mind. And like money, it’s a terrible thing to waste.

Your ideas are like a gold reserve, held by a central bank (your mind) and intended as a store of value (future wealth) … as a guarantee to redeem promises (internal goals and plans). Arguably, your ideas are worth more than gold, and as a small business owner if you truly understood the future value of one simple, crazy or “stupid” idea – you’d get started immediately.

For example: when word of gold spread during the California Gold Rush of 1848, wherever gold was discovered, hundreds of miners would collaborate to put up a camp and stake their claims.

In the same way, your ideas – once discovered, are worth much more — you’ve quite possibly “struck gold!” Now is the time to collaborate, set up camp and stake your claim in business.

Stake Your Claim: How to “Start Where You Are” in Business

Like the gold-seekers of the 1800’s, you can do three simple things today that will change the future of your business.

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